If you are looking for sustainable and resource-saving packaging for your products, you should take a close look at Stand-up pouch. They offer you numerous advantages and make your brand even more popular with your customers. This is how smart packaging works! Here we tell you what features the bags have and in which industries you should definitely use them.
What is a Stand-up pouch or doypack?
A Stand-up pouch is a bag that is able to stand upright due to an additional standing base. However, the bottom is not added separately, but the shape of the bag is a casting. With its oval shape, the bottom provides a stable stand, which makes it less likely to fall over.
Alternatively, we also call Stand-up pouch standup bags or standup pouches for short. When we talk about a doypack, the bag usually has a pressure closure - actually, because the terms are sometimes also used as synonyms. A pressure closure is not always a given with this type of packaging, because it is optional.
Packaging should be very individually and precisely adapted to the product in order to really offer added value for sustainability. Companies should always have an eye on this. |
The inventor of the stand bag
The Stand-up pouch is a French invention that goes back to the packaging manufacturer Louis Doyen. The surname also explains the name as Doypack, which has no other meaning. The Frenchman was working one day on a solution to the problem of packaging fruit juice and olives in a safe and durable way.
At that time, suitable packaging such as cans and glass bottles already existed, but Doyen wanted the additional properties of resealability, upright standing and low weight. So in 1962 he developed the Doypack.
Today, a few decades later, doypack is experiencing a real boom. More and more companies are packaging their products in stand-up pouches, because it pays off for them due to various advantages.
The overwhelming popularity can be experienced by any person walking through any supermarket: There is already a wide range of products in stand-up pouches, as the stationary retail trade proves.
Advantages of the Doypack over alternatives such as cans
Louis Doyen's idea works, because Doypacks are actually stable, resealable and lightweight. What's more, both fruit juice and olives can be easily packaged in them, just as the Frenchman once intended.
However, modern variants of the Doypack have much more to offer. For example, they are characterized by their enormous efficiency and sustainability.
First, let's take a look at the common benefits of stand-up pouches and canned goods. Then you'll learn more about the differences that show why the doypack can be a better packaging choice than the can.
Cans and stand-up pouches stand upright. This gives manufacturers each a large, easy-to-present communication area for catching designs and prescribed product information.
The types of packaging can be produced in different sizes, which makes them each provide suitable content quantities for different household sizes. Both variants can be used, among other things, for food, which is their main purpose.
The contents are packed airtight and, depending on the material, can be permanently flavor-protected. Cans and doypacks are versatile and can be filled in a flash. Their transport safety makes them easy to move from A to B. Added to this is their good recyclability.
The Stand-up pouch has many advantages for producers, customers and logistics. Above all, the premium packaging is sustainable, modern and inexpensive. |
Stand-up pouch are less expensive than other packaging. While a can, for example, can cost well over a euro each, you only pay a few cents per bag. Still, you enjoy many of the same benefits as you would with canned goods.
However, there are other plus points that can help you decide. Doypacks are a modern packaging and not a classic one. This is reflected in the following features.
A stand-up pouch is easier to open than a can, where often nothing works without tools such as the can opener. The Doypack is an easy-opening packaging concept. The consumer can tear it open with the tear notches on one or both sides without additional aids, which requires hardly any force.
Thanks to the integrated zip or snap closure, it can be opened at any time.
reseal. The contents of many tin cans must be completely removed after opening, otherwise corrosion will occur. This is not the case with coated cans, but these often contain BPA.
The Doypack, on the other hand, is free of corrosion and available as a BPA-free variant. What's more, it can even be used in the microwave to conveniently heat the contents - something unthinkable with cans.
Product manufacturers also appreciate the fact that the Doypack is ideal for presentation. In addition to the large communication area, it can be provided with a euro hole and hung up.
This type of presentation attracts attention in retail and is often perceived by customers as elegant. If desired, the bag also includes a viewing window, which gives a clear view of the contents. A can cannot compete in this respect either.
Doypacks are not rigid, but flexible. Nevertheless, they shine with stability. At the same time, this packaging takes up less space even before filling, as it comes as a thin film (thickness between 95 and 112 micrometers) on the roll.
Packaging weight and volume are very small, which logistics companies also regard as positive. The low material requirements also save resources. This is also underlined by the fact that Stand-up pouch is recyclable.
The recyclability is similar to that of cans, but here the further advantage becomes noticeable: A Doypack has less packaging waste volume than a can. Companies that rely on refill systems can also use Stand-up pouch .
Bag vs. can: Are there also disadvantages?
In some respects, the canned product is superior to Stand-up pouch despite all its advantages. For example, there is still no type of packaging that has a longer shelf life than a can. The can contents remain edible for decades if stored well. The doypack, however, also offers a high shelf life, which still suits ordinary storage.
Bag-shaped packaging is generally not as stackable as cans, which can simply be placed on top of each other. But with outer packaging made of cardboard, which is also mandatory for canned goods, they can still be transported well and safely over longer distances.
Another advantage of cans that a doypack does not have in this form is the strength of the packaging. Canned food cans can also withstand a somewhat firmer impact. The contents of a doypack, on the other hand, can be easily crushed. However, since goods are handled carefully in production plants, logistics companies and retail outlets, this disadvantage plays only a minor role.
From these materials can be made Stand-up pouch
Stand-up pouches are mostly made of plastic, mainly polyethylene and polypropylene. These materials are a good choice because they are:
- fully printable
- food safe
- aroma-protecting
- odorless
- tasteless
- tear and break resistant
In addition to conventional plastics, there are also bioplastics. For the Doypack, for example, bio-polyethylene made from sugar cane is suitable. Bioplastics are even more sustainable, which increases the willingness to buy among the environmentally conscious target group.
Doypacks can also be made from kraft paper. The raw material is renewable and compostable. Unfortunately, Stand-up pouch made of paper are not leak-proof. They are therefore only suitable for a small selection of products.
Doypacks in use for food products
Due to the numerous advantages mentioned above, stand-up pouches are a first-class choice for food products of all kinds. They are suitable for liquid as well as semi-dry and dry products.
In the list you will find some examples of food products that are already sold in Doypacks.
- Beef Jerky
- Organic food
- Convenience products
- Fruit juice
- Spices
- Coffee
- Mini salami
- Muesli
- Nuts
- Fruit puree
- Protein powder
- Seeds
- Sweets
- Tea
- Dry food
- Dried fruit
Standup pouch: other benefiting industries and products
In addition to the food industry, other sectors also use Doypack for their products. Manufacturers of pet food, for example, fill food and treats in stand-up pouches. Here, the same advantages pay off as with food for humans.
The nutritional supplements industry also appreciates the convincing protective properties that distinguish the Doypack, including, for example, shielding the contents from UV light.
Increasingly, manufacturers of cosmetics and household goods are also discovering the high-quality properties for themselves. Liquid soaps, bath foams and detergents are needed again and again, which is why retailers offer refill packs in the form of stand-up pouches, among other things.
However, the bags are suitable for powders, capsules, granules, liquids and much more, so they can show their great strengths in many other industries.
To learn more about our Stand-up pouch, feel free to contact us! |
Conclusion
Modern Stand-up pouch are a sustainable, resource-saving and inexpensive type of packaging that is suitable for countless products. Their biggest advantages are their low packaging weight, good recyclability and resealability.
Today, thousands of products are already available in this packaging. We can assume that the popularity will increase even further, because Doypacks convince manufacturers, logisticians and customers alike.
FAQ
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How can I design a Stand-up pouch ?
Designing the bags is relatively easy. For example, you can use an online program or hire a professional packaging designer. The doypack is easy to print or stick on, so you can draw your customers' attention to it with an enticing design.
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Can or stand-up pouch?
All products previously sold in cans can also be sold in Doypacks. However, the Stand-up pouch offers additional advantages where the can cannot compete. For example, it is much lighter and resealable. Cans are superior in only a few respects. Among other things, they offer better impact resistance.